by Darren | Thursday, 5 February, 2026 | Beer and Cider News, Business Focus, Business News, Pubs and Bars News
A new marketing collective has launched with the specific aim of giving independent brewers and beer businesses the tools to take on the big players. The Brand Weaver Collective is led by Tim Weaver, who has spent more than 20 years in branding, strategy, and design....
by Darren | Tuesday, 20 January, 2026 | Beer and Cider News
Brains Brewery has unveiled a new digital campaign celebrating the character, heritage and growing popularity of its flagship ale, Reverend James. Created by CR Studio, classic artistic masterpieces such as Mona Lisa and a portrait of Napoleon, are reimagined...
by Darren | Tuesday, 2 December, 2025 | Beer and Cider News, Business News
Branding for Breweries: The Essential Playbook to Stand Out, Sell More Beer, and Build a Brewery Brand People Love has dropped on Amazon. The book, by experienced beer brand expert and podcast host Tim Weaver, is positioned as a practical, plain-speaking (and...
by Darren | Wednesday, 29 October, 2025 | Beer and Cider News, Business News, Pubs and Bars News
Spanish beer brand Estrella Galicia is to launch an evolved We’re Made Different marketing campaign and introduce a new can format with a major UK retailer. Running across October and November, Estrella Galicia’s investment in media and press will bring to life the...
by Darren | Monday, 29 September, 2025 | Business News, Pubs and Bars News
A group of Warwickshire hospitality venues has been able to reach more customers after advice from a business support service unlocked its marketing potential. Left to right: Annie Johnson (Warwickshire County Council), Rob Howard (portfolio holder for economy at the...
