Manchester brand and digital studio Design by Day (DBD) has launched a new website for local brewery Joseph Holt.
Alongside vibrant photography, the new site’s homepage welcomes visitors with a brand video. Collaborating with local Manchester content producer SoupCo.tv, DBD created a community-led brand story, filmed at two of Manchester’s best-known Joseph Holt pubs: the Spread Eagle and the Horse and Jockey.
Together, the site and brand video embrace and embody Joseph Holt’s strapline, Uniting communities through beer for generations.
Angela Roche, creative director of Design By Day, said: “Being big fans of both beer and websites, the team were excited to be working with this iconic Manchester brewery.
“The new website is fresh and modern, and we took great care in remaining true to the brand’s heritage and customer base. There’s also some handy behind-the-scenes features to make managing cross-pub events a simple task.”
Ben Hardman, digital marketing lead at Joseph Holt, added: “From the beginning of this project, we had a clear idea of creating a completely new, engaging, and customer-centric website that combined our core pillars of beer, pubs, heritage, and community.
“DBD fully understood what we had in mind and completely hit the nail on the head with their brilliant design and management platform that allows us to get the most important information across to customers in the simplest of ways.
“Couple this with a full raft of fresh pub photography, exciting brand video and ability to buy beer online, and we couldn’t be happier with the final product.”
