Mash Gang has secured investment from tech investor Ryan McCarry to become one of the UK’s largest non-alcoholic breweries. The deal was brokered by Brabners LLP.
The investment will position Mash Gang as one of the UK’s largest non-alcoholic brands. Its production will upscale to 500,000 units in a single run and it will invest in developing revolutionary technologies to cement their place as a global leader in alcohol-free research and development.
“This investment ends a 12-month process, filled with countless conversations and opportunities,” said James Loveday, chief executive of Mash Gang.
“Ryan was the investor who asked the right questions and worked with us to structure a deal that suited everyone. He understands our operation and has a shared belief in our vision. Ryan’s experience with fast-growing businesses, internet, and tech, and our commitment to deliver fantastic beer globally, makes for an unrivalled pairing.”
Ryan said: “I am thrilled to join Mash Gang as an investor and non-exec director. From our first introductions, I knew I wanted to be part of their journey, culture, and move into this exciting, fast-developing sector.
“Mash Gang has a fantastic reputation for delivering game-changing, great-tasting, high-quality NOLO (no- and low-alcohol) drinks with relentless innovation. The crossover of tech and low-alcohol drinks is not obvious, but technology plays an increasingly important role in NOLO drink production, solving global supply challenges and managing subscribers and retailers.”