The top priorities pub-goers look for when choosing the perfect pub are good food, cleanliness, and being dog friendly. That’s the findings from a survey commissioned by P&G Professional.
Other priorities, of 2,000 adults questoined, included:
- a good atmosphere
- a garden for the summer
- clean bathrooms
- plenty of seating
More than six in ten (61%) named the pub as one of their favourite places to socialise, with 49% claiming they laugh more there than anywhere else.
But the top turn-off for pub-goers were bathrooms which hadn’t been cleaned properly (53%), dirty tables (49%), and sticky floors or carpet (44%).
P&G Professional is on a mission to help the hospitality sector thrive. As part of this mission, it has launched the #CommunityOnTap Awards, which aims to celebrate pubs who have found success by placing their businesses at the heart of their local communities.
The awards will showcase those who are getting it right, by bringing people together with welcoming spaces, hosting community events, and also prioritising excellent quality and hygiene standards to meet consumer expectations.
Berat Onur, UK and Ireland sales lead at P&G Professional, said: “The Great British pub has a special place in the heart of the nation. They come in all shapes and sizes, but they have one thing in common — they all help bring friends, family and the country to come together.
“The results show just how valued pubs are to the communities they serve. That’s reflected in the findings of the survey, with three-quarters agreeing pubs are a vital centre for communities.”
• To nominate your pub for the #CommunityOnTap Awards, for the chance to win P&G Professional pub of the year, visit communityontap.
