Some 39 million fewer pints and 5 million fewer Christmas dinners will be served in UK pubs from Christmas Eve to Boxing Day this year.
That’s the estimate from the British Beer & Pub Association (BBPA). On a normal Christmas, it would usually expect as many as 41 million pints and 6 million Christmas dinners to be served.
On Christmas Day alone, a key trading day for pubs, the BBPA says it estimates, at best, just 200,000 Christmas dinners and 630,000 pints will be served. Usually, it says, Christmas Day sales alone would exceed 1 million dinners and 10 million pints.
The trade association said the stark figures show what impact the government’s tier restrictions are having on pubs, strangling their ability to trade as viable businesses and survive.
The recent review of tiers made a bad situation even worse, with 85% of British pubs now closed or unable to trade viably due to tier 2 and 3 restrictions. The need for an enhanced package of support for Britain’s pubs and brewers is now greater than ever with months of uncertainty ahead, said the BBPA.
Financial woes for pubs and brewers
Emma McClarkin, chief executive of the BPPA, said: “This Christmas will be the quietest year on record for our pubs. The current restrictions were devastating enough, but now with the introduction of tier 4 and a tightening of the rules over Christmas, consumer confidence will be hit further, leading to cancellations and greater financial woes for pubs and brewers.
“As the heart of the community year round, but especially at Christmas time, it is such a shame our pubs will be so quiet or closed this Christmas. After such a difficult and challenging year, we all deserve to make the most of the Christmas break, with the chance to safely enjoy a drink with family and friends at our local. Especially as our pubs need all the support they can get right now.
“The government has to recognise the damage that has been done, and do more to secure the future of pubs. That means grant support for pubs like those in Wales, which are as much as four times higher than for pubs in England facing similar restrictions. Failure by the government to do this would be failing communities across the country whose local is vital to their wellbeing.”
Are Kolltviet, licensee at the Chandos Arms, in Colindale, said: “All Christmas plans have gone out the window for us this year. We were hoping to re-open for some drinks at least, if possible, but even that isn’t going to happen.
“This will hit us hard financially as, like most pubs, Christmas is our busiest time of year. A normal December we would take on average £15,000 a week, and serve 3,000 customers over the course of the whole month, but this year none of that will happen. I feel for our regulars too; they’ve lost part of their Christmas tradition and, with it, some much needed community spirit.”