Bristol Beer Factory is set to launch its first alcohol free beer in collaboration with Talk Club, a male mental fitness charity.

Clear Head (0.5% ABV) combines two of the US’s best hops, Mosiac and Citra. Packed with flavours of sharp citrus, apple, and stone fruits, Clear Head has added lactose for a subtle smooth creamy sweetness, which then finishes with a crisp dryness.

Sam Burrows, Bristol Beer Factory’s sales director, said: “We approached brewing Clear Head, as we do with any of our beers, using quality ingredients to produce a bold, flavoursome taste. However, Clear Head isn’t just an awesome AF IPA. This liquid will save lives. Because this beer has the power to prevent men becoming mentally ill.”

“Five per cent of every bottle or pint sold will go directly to keeping Talk Club sustainable, to help us keep building this community of positivity and mental fitness. Which is good for all men and their partners, parents, kids, friends and colleagues.”