Fundraisers taking part in the Licensed Trade Charity’s (LTC) JOGLE Pub Run Challenge have started their epic journey.
Participants are taking on a 900-mile relay from John O’Groats to Land’s End (JOGLE) over 30 days, ending on 11th August. The initiative aims to raise £250,000 to strengthen the LTC’s ability to support even more people working across the hospitality sector.
Leading the charge is one of the UK’s most recognised endurance fundraisers, Gary McKee MBE, who is spearheading the ambitious 900-mile journey by running the full length of the journey.
He is joining fellow ultra runners, hospitality professionals, suppliers, operators, pub teams, and local supporters, alongside thousands more taking part in Community Days and virtual challenges.
Organised by LTC in partnership with Strava, the LTC JOGLE Pub Run is supported by headline sponsor Lucky Saint, alongside Avani Solutions, Thatchers Cider, Punch Pubs & Co, and Star Pubs.
“This challenge is about much more than running the miles,” said Joby Mortimer, director of charity operations at the Licensed TradeCharity, “It’s an opportunity to raise vital funds that will help us to provide essential services to those working in hospitality, while also raising awareness of the difficulties many in our sector are currently facing.
“Pubs play a unique role at the heart of communities by creating spaces where people can come together. We’re proud to celebrate that social value while highlighting the incredible spirit that exists within our industry.
“We’re grateful to all who are participating in the challenge. A huge thank you to all who have donated to help us continue to support this wonderful industry.”
