Aaron Duffett has joined Two Tribes as commercial director, bringing with him many years of industry expertise.
Aaron Duffett
In previous roles at Lucky Saint and Camden Town Brewery, he built and led teams who took those brands to the number one draught spot in both the low and no and craft categories respectively.
“For me this is a huge moment to be joining Two Tribes, the brand is bursting with potential,” said Aaron. “We are a truly independent brewer, located in the heart of the capital, with a dedicated team who all deeply care about giving our customers the best beer experience possible.”
Founded in 2017, Two Tribes has continued to go from strength to strength, growing the team and brand with recent key hires across operations, sales, and finance.
The King’s Cross-based brewery recently took two golds (plus country winner) and a silver at the World Beer Awards, and secured significant retail expansion across Tesco and Sainsbury’s in August.
Executive chairman, Hezi Yechiel, said: “We’re delighted to welcome Aaron to Two Tribes. His joining is an important step on our journey and his expertise and experience in the sector make him a key addition to the team.”
