Greene King Brewery has launched its seasonal cask beers for November and December, including the return of the festive ale Rocking Rudolph.
The seasonal 4.2% ABV ale has been the UK’s number one Christmas ale in the on-trade for the last decade. It offers fruity esters and a malted toffee taste, with a crisp finish.
For each pint sold, Greene King will give 5p (plus VAT) to Macmillan Cancer Support. The money helps the charity to continue to provide vital care and support for people living with cancer.
Since partnering in 2012, Greene King has raised more than £20 million for Macmillan as the charity’s top employee fundraising corporate partner.
For November and December, Fireside, the 4.5% ABV ruby winter ale will also be available as a seasonal cask beer. It has a mellow fruity finish and grapefruit and lemon citrus character.
Look out, too, for Abbot Reserve, the 6.5% ABV ale bursting with fruit cake and toffee flavours.
“You can’t find a more festive beer than Rocking Rudolph and it’s always the brightest and boldest beer on the bar at Christmas,” said Jack Palmer, head brewer at Greene King.
“We are proud to continue our fundraising for Macmillan Cancer Support through the sales of Rocking Rudolph, and to also raise awareness for such an important cause at this time of the year.
“Last year we gave over £36,000 to the charity from Rocking Rudolph, and this year we hope to raise even more.”
