Chef & Brewer country pubs has announced a partnership with Shropshire Wildlife Trust that will see the brand support wildlife initiatives and boost biodiversity across the UK.
Frances Tophill enjoys a beer in a pub garden
The brand, owned by Greene King, has launched a limited edition Golden Nectar beer, with 20p from every pint sold across the summer going to the charity. This will help fund projects of rewilding and creating optimum habitats for bees and other pollinators in the local area. The beer will be on sale across all 150 Chef & Brewer sites until 23rd July.
To celebrate the launch, the brand is also working with well-known gardener and environmentalist Frances Tophill, to offer insight into the importance of pollinators and biodiversity, and the role they play within the ecosystem.
The Chef & Brewer Collection has worked with Frances to develop a number of ‘garden principles’, to provide guidance on how to design and plant a beautiful pub garden, and provide an evergreen and positive impact on biodiversity all year round.
Frances said: “Bees are a key pollinator in the UK and play a vital role in the pollination of crops such as peas, beans, and tomatoes, to ensure the best quality produce lands on our plates in pubs, and the shelves in supermarkets.
“A healthy population of bees in the natural environment is widely beneficial, to plants, crops and other insects, and so taking steps to create an insect-friendly garden space, free of chemical and pesticides, has huge benefits to ensure that ecosystem is thriving.
“The Chef & Brewer Collection’s activity with Shropshire Wildlife Trust marries up two popular past times, enjoying a pint at the pub and gardening, meaning you can indulge in a refreshing drink while also doing your bit to support biodiversity, what’s not to like?”
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