The new edition of CAMRA’s Good Beer Guide, to be published on 26th September, will feature two well-known fictional pubs on a choice of covers.
Purchasers will be able to choose between The Rovers Return, a stalwart location in Coronation Street, or The Woolpack, at the centre of so much of the drama in Emmerdale.
The representation of pubs on television is vital in a time when the trade is under significant pressure, says the consumer organisation. Its statistics for 2023 show that 194 pubs were lost forever due to conversion or demolition, and some 1,293 pubs closed their doors to their communities.
“Working with ITV to celebrate the Rovers Return Inn and The Woolpack is a great honour for CAMRA,” said national chairman Nik Antona.
“The pubs and the soaps themselves reflect many of CAMRA’s values, including the importance of community and the preservation of UK culture and traditions.
“The last few years have been an incredibly difficult time for the industry, and we need more support than ever before to keep our nation’s pubs open and thriving.
“I’d encourage everyone to use this year’s guide to visit the very best pubs across the UK and support them for generations to come.”
