Moor Beer Co has three new limited edition brews available for July, including a collaboration with a game maker.
Auroch Digital has a game, Brewmaster, in which Moor features. Auroch Digitale allows one to taste, in real life, one of the beers brewed in the digital world.
The homebrew kit in the game bears quite a resemblance to that on which Moor founder Justin Hawke started his brewing career.
Peter Willington, production director at Auroch, said: “We’re based in Bristol, so we just had to represent the amazing craft beer scene you can find here in the city in Brewmaster.
“Moor Beer was the perfect choice for us, and partnering with the team has been fantastic: from Justin talking on our panel about beer and tech, to us visiting the brewery, to having Moor Beer glasses in Brewmaster itself, to this latest truly amazing collaboration!”
Export stout and smoked lager
Also this month, there a small batch Export Stout release, coming in at 8.3% ABV. “They make a fun addition to any beer range, and are the perfect way to end your evening, with lots of roasty character, liquorice, and leather,” says the brewer. “Stouts are not just for Christmas!”
There’s the return, too, of Smoked Lager (4.2% ABV), tying in with Smoked Beer Preservation Day on 23rd July.
The brewer adds: “This beer is absolutely fabulous as a thirst quencher while you’re standing over the barbecue, and reaches new levels of enjoyment when you pair it with food.
“Just to make sure we were doing it right, we went back for a week to Bamberg, visiting our friends, favourite breweries, and, of course, the Weyermann maltings. We’re very happy to report that all systems are definitely go.
“When you bring a lager to Germany and celebrated brewmasters are enthusing about how good your beer is — and especially your head retention — well, that’s validation enough for us!”
