True North Brew Co has unveiled a new mural at its Eldon Street, Sheffield, brewery. It has been painted by local artist Rob Lee.
The mural stretches from the edge of Forum Kitchen + Bar across to the brewery. It is part of the 30 Years of Us celebrations across True North Brew Co in 2022.
Brewery founder Kane Yardley said: “I’m so proud of the business we’ve built over the last 30 years. We commissioned this mural to give something back to the local community, who have supported us since 1992. It looks incredible and really brightens up Devonshire Green.”
The mural was unveiled during an Eldon Street Party — part of the 30th anniversary celebrations. These continue with the next leg of the Summer of Love Tour, on Saturday 18th June, at The Horse and Jockey, Wadsley.
The mural is supported by the release of Sheffield Dry Gin’s Celebration Gin. The limited edition gin features a special label created by Rob Lee. True North has launched Celebration Ale, a 5% ABV pale ale brewed with 30 hops.
Nicky Geraghty, senior marketing executive at True North Brew Co, said: “Thirty years of True North is such a massive milestone, we thought it deserved a big celebration to match! By teaming up with Rob Lee, we’ve created a work of art for the public, but also a work of art to collect and keep on our Sheffield Dry Gin bottles.”
