Budweiser Brewing Group, the UK arm of AB InBev, as announced a 20-year partnership with pub chain JD Wetherspoon. Budweiser Brewing Group will become the largest beer supplier across the JDW estate.
After a 41-year association with international brewer Heineken and its predecessors, Wetherspoon will be making some changes to its beer and cider line-up from 15th December.
The deal will see Budweiser Brewing Group’s portfolio, including Budweiser, Stella Artois, Corona, Leffe Blonde, and Bud Light, as well as Bathtub Gin, Bud Light Seltzer, and Mike’s Hard Seltzer, feature prominently on draught and in packaged format across every Wetherspoon pub.
Additionally, draught ciders Strongbow and Strongbow Dark Fruits will be replaced by Stowford Press Apple and Stowford Press Mixed Berries, made by Westons Cider. John Smiths bitter is being replaced by Worthington’s bitter, supplied by brewer Molson Coors.
Wetherspoon has also recently agreed long-term deals with current suppliers BrewDog, Carlsberg Marston’s Brewing Company, and Molson Coors.
Tim Martin, chairman of JD Wetherspoon, said: “Budweiser Brewing Group UK&I will now become our biggest supplier, with new beers Budweiser, Corona, and Leffe Blonde, in addition to their existing products, Stella Artois and Bud Light, as well as a range of bottled beers.
“We are also pleased to have agreed long-term supply deals with BrewDog, Westons Cider, Carlsberg, and Molson Coors.
“Wetherspoon will continue to sell a wide range of traditional ales and craft beers from regional and micro brewers at competitive prices. We’re very pleased to have such a brilliant group of brewers supporting our efforts.”
