Ossett Brewery has launched a new ale to bring some much-needed positivity to lockdown — and to raise cash for a children’s charity.

It’ll be Reyt is named after the commonly-used positive Yorkshire expression and produced in cans for home delivery during the Covid-19 crisis. For each case sold, the brewery will donate £2 to the Forget Me Not Children’s Hospice. The hospice cares for children from across West Yorkshire at centres in Halifax, Huddersfield, and Brighouse.

The moderate-strength copper coloured brew has been added to Ossett’s new canned range for its home delivery service across the UK, which was launched to serve Ossett’s avid followers throughout lockdown.

Paul Spencer, Ossett’s director of brewing, said: “Our creative brewers have brewed It’ll be Reyt as a well-balanced bitter to bring some positivity and good cheer during these very challenging times. Generally, it’s the Yorkshire way to take a very positive approach to difficult times, and this is our way of expressing that sentiment while also raising money for a very well deserving cause.”

Ossett It'll Be Rayt

The beer has been created using Mosaic and Chinook hops, with aromas of blueberry, citrus, and spice, for a mellow and well-balanced, easy-drinking ale — a great accompaniment to a traditional Yorkshire Sunday Roast.

A spokesperson for the Forget Me Not Hospice said: “We were over the moon when Ossett Brewery told us about their It’ll Be Reyt beer and how a portion of the sales would be coming to support us during this incredibly difficult fundraising period. We simply couldn’t continue to care for children and families across West Yorkshire — who need us now more than ever — without the support of our local community.”

In the face of the coronavirus lockdown, Ossett closed its Brewery Taproom, along with 26 pubs across Yorkshire, and launched the home delivery service to continue selling its highly popular ales.

For the first time, the core beer range — Silver King, Yorkshire Blonde, Yorkshire Brunette and Excelsius — has been produced in cans, along with the White Rat brand, the flagship beer from Ossett’s Rat Brewery in Huddersfield.