BrewDog co-founder James Watt says the company lost 70% of its revenue overnight because of Coronavirus.
Interviewed by business journalist Ian King on Sky News, he said the company was doing all it could to adapt, consider its resources differently, and try to save as many jobs as possible.
He said: “We’re also trying to help the country as we do this, so we’re using our distillery to make hand sanitiser and giving it away. It’s going to come at a cost to the business, but I think it’s the right thing to do at this time, which is a challenging time for everyone.
“As well as doing our best to survive, we want to do what we can to help the country get through this quickly and in the best shape possible.
“We’ve been using some of our team members to go into supermarkets and help keep beer on the shelves. We’ve been using our bar network as delivery hubs, so people can get beer on demand at home. We’re also doing a lot of online virtual beer tastings to maintain a sense of community and togetherness.”
