Marie Wood, Wadworth’s dementia champion, hands over a cheque from the company for £670.75p, to Zena Jones, the Alzheimer’s Society’s community fundraiser for Bath and Wiltshire

Wadworth has furthered its support for the Alzheimer’s Society by handing over a cheque for £670, following a number of fundraising staff activities.

The brewer has a close association with the charity, with 67 staff in its pubs and support centre having taken part in the charity’s Dementia Friends sessions. There, they learned more about dementia, so people affected by the condition can be supported when visiting a pub.

Wadworth’s Dementia Friends champion, Marie Wood, said: “This donation is just part of our support for Alzheimer’s Society and helping more people with dementia continue with everyday things like visiting a pub. We will continue to support the charity and encourage more hospitality businesses to do the same.”

Zena Jones, the Alzheimer’s Society’s community fundraiser for Wiltshire, said: “Dementia is now the UK’s biggest killer, with someone developing it every three minutes. I am, therefore, delighted that Wadworth has decided to unite against dementia with us to improve the lives of people living with the condition by choosing Alzheimer’s Society to benefit from their fundraising and by taking part in our Dementia Friends initiative, too.

“Dementia devastates lives — it slowly strips people of their memories, relationships and identities. Every pound raised by Wadworth will help Alzheimer’s Society improve care, fund research, and create lasting change for people affected by dementia.  

“Alzheimer’s Society is committed to spending at least £150 million over the next decade on dementia research, to improve care for people today and find a cure for tomorrow.

“I would like to say a huge thank you to Wadworth for the part it’s helping to play in boosting research into dementia, and for playing such an active role in the creation of more dementia-friendly communities.”