Shepherd Neame has teamed up with Somerset family cider maker Sheppy’s to refresh its Orchard View cider, which was launched in 2017.
The 4.5% ABV cider blends several apple varieties to create a lightly sparkling, crisp, mid-golden cider.
Three years on from its launch, Shepherd Neame was keen to update the brand’s look and also refresh its flavour profile to reflect the tastes of contemporary cider drinkers, and approached Sheppy’s to collaborate on the project.
The refreshed cider recipe uses a new selection of dessert, culinary, and cider apples, with key varieties including Falstaff, Michelin, Dabinett, Harry Master, Browns, Jonagold, and Taylors.
This has resulted in some subtle changes to Orchard View’s colour, aroma and flavour profile. The cider is now a bright, light straw-colour boasting a fresh, rustic apple orchard aroma complemented by a well-balanced, crisp palate and gentle, drying finish.
To reflect this subtle update to its recipe, the cider has a new look on its bottle and keg lens design, retaining its eye-catching apple logo and introducing a new, bolder colour scheme and craft accents.
Sheppy’s Master of Cider, David Sheppy, said: “We are delighted to be partnering with Shepherd Neame on the launch of their new Orchard View cider. Our two brands have a lot in common, as long-running British family drinks businesses with strong heritage and a passion for ongoing innovation.
“We can’t wait for cider drinkers to get to try the new Orchard View blend, which we’ve worked with Shepherd Neame on for several months to perfect, and feel confident it will be very well received!”