Salcombe Brewery Co is to support the RNLI in 2019 by donating five pence to them for every pint of Lifesaver it sells. Next year will see Salcombe celebrate 150 years of having its own lifeboat station.
Brewery owner, John Tine, said: “We are committed to giving back to our local area and are thrilled to have the opportunity to support an important cause.
“Salcombe’s first lifeboat station was established in 1869, so 2019 marks 150 years of saving lives. We are keen to raise awareness of the invaluable role that the RNLI has played in our community for the last century and a half, and to raise funds to support them in the continuation of this work.
“In 2019, we will be donating five pence to the RNLI for every draught pint sold of our much-loved and aptly named Lifesaver.”
Lifesaver (4.8% ABV) is a bronze coloured ale which boasts a pleasantly malty flavour with a smack of citrus and orange peel. The initial citrus flavour gently fades into a subtle liquorice and toffee character, with a floral finish. It is available on draught in bars and restaurants throughout the South West.
Relying on contributions
The Salcombe Lifeboat Station is operated by a team of 42 local men and women, 26 sea-going and 15 shore-based, with one lifeboat medical adviser.
They have two boats, a 25-knot Tamar class all-weather lifeboat, The Baltic Exchange III, and a 35-knot B class inshore lifeboat, Gladys Hilda Mustoe.
Mark Dowie, from Salcombe RNLI, said: “Our mission is to reach any casualty, in all weathers, within ten miles of the station, within 30 minutes of receiving an initial request from the Coastguard.
“However, the RNLI is a registered charity and relies on voluntary contributions and legacies to keep this service running, as we receive no government funding.
“We are thrilled to have joined forces with Salcombe Brewery Co. Every penny that they donate will directly help us to save lives. We would like to say a huge thank you to Salcombe Brewery Co for their generous support.”