Pipers has been voted Britain’s best brand of savoury snack for the seventh year running. It topped the poll in an annual survey of speciality food products on sale in UK delicatessens, farm shops and food halls.

Marketing manager, Katy Hamblin, said: “We’re so proud to have won the best brand award, not just once, but an incredible seven times in a row.

“For us, it’s an important accolade to win because it’s voted for by the retailers themselves; our own customers. It shows that we’re not only doing the right things, but we’re also doing them right.

“We provide a consistently high-quality product, exceptional customer service, and great distribution — these benefits are clearly valued by our loyal independent retailers and their customers.”

She added: “And innovation-wise, we’re certainly not standing still either. We’ve recently launched a range to meet the fast-growing ‘better for you’ market. Pipers Crispeas are a fresh take on the British pea, available in three delicious flavours. They’re a low-calorie source of protein and fibre, with all the bold taste associated with a Pipers snack. Pipers Crispeas are gluten-free, wheat-free, barley-free and suitable for vegetarians.”

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