Board appointments: Janine Terrano and Ted Strong have joined the board of directors at Yakima Chief Hops. Ted brings a work history rooted in sustainability, environmentalism, and tribal judiciary, as well as economic development, focused on tribal and international cultures. Janine is an entrepreneur providing technology that focuses on the secure movement and management of data between disparate components, devices, platforms, and systems.
Desperados expands range: Heineken has launched its Desperados Virgin 0.0% beer into The Netherlands and Poland this month, with Belgiu and other markets to follow in February. The alcohol-free beer complements a wider Desperados portfolio, ranges from an original beer to variants such as Mojito, Lime, and Ginger.
Branching out: Luxembourg-based Ramborn Cider Co has launched an Adopt A Tree scheme. This aims to support tree planting, tree care, and regenerative agriculture to lower CO2 emissions, protect biodiversity, and reduce food waste. It allows consumers to choose an exact tree to adopt, from their choice of tree height, orchard location, and fruit (apple or pear), for a year or more. The choice also extends to age, ranging from newly-planted trees right up to 70-year-old ones, with new trees added regularly by the orchard teams.
Klopp at Christmas: Celebration edition cans of Erdinger Weissbier have been launched and are available from Beer Hunter. The brewery continues its association Jurgen Klopp, the elegant can design featuring a representation of the Liverpool manager’s image and signature on a golden, gloss can, with a gilt effect ribbon running across it.
American success: The Brewers Association’s Export Development Program (EDP) has seen success for American craft brewers in two prestigious European beer competitions — the Brussels Beer Challenge and European Beer Star.
150 years of Amstel: Heineken is celebrating the 150th anniversary of its Amstel brand by launching it into the world’s biggest beer market, China.
Black hops is top of the pops: Black Hops Brewery, on the Gold Coast of Queensland, has topped Beer Cartel’s 2020 Australian Craft Beer Survey. Some 17,000 craft beer drinkers were surveyed. Balter Brewing Company, also based on the Gold Coast, was rated second, followed by Canberra- based Bentspoke. The survey found craft beer drinkers had changed their beer purchasing behaviour during covid, buying more Australian craft beer in place of other beer types, such as mainstream beers and international craft beer.
A sustainable future: OneCircle, the global specialist in PET kegs, has dramatically increased its presence in the US and Canada with the appointment of Country Malt Group as an official reseller of KeyKeg and UniKeg. The announcement is a vital part of OneCircle’s global growth plan as it consolidates its position as the market leader in sustainable packaging.
A collaboration between Crown Bevcan Europe and Middle East, Efes Georgia (part of Efes Breweries International), and graphic artist David Matchavariani, has brought an epic Georgian history story to life on a limited-edition series of beverage cans for Georgia’s leading beer brand, Natakhtari. The striking designs are already receiving recognition across Europe, having won gold in the beverage two-piece category of the Cans of the Year Awards and coming first in the best packaging design/label category of the World Beverage Innovation Awards.
Musa collaboration: Cockburn’s and Musa Beer, a Portuguese craft beer company, have collaborated to make two beers, one of which is aged in port casks. The two beers are Original, a Belgian blonde ale, and Remistura, a Belgian golden strong ale. Original is unaged, and Remistura has been aged in Cockburn’s casks.
Virtual GABF: The Brewers Association awarded 272 medals to 240 breweries across America for the 2020 Great American Beer Festival competition. Read more