BrewDog has launched a bond offer on Crowdcube.com. A previous BrewDog bond hosted by the platform achieved its goal of £10million in a record 24 days.
There is a unique method for rewarding those who take out a bond, via a fixed interest rate of 6% per annum gross, across four years, paid out 3% in cash and 3% in beer.
Interest payments will be made twice a year, and the beer component can be redeemed via BrewDog’s online shop, at its 90-plus UK bars, or both.
The brewery is seeking to raise funds to continue its record-breaking growth. The company wants to become the number one craft brewery in the world.
Each bond will cost £500, and in addition to the interest rate, each bond holder will receive £20 ‘BrewBucks’ to spend in the company’s bars and venues, a copy of BrewDog’s book, Craft Beer for the People, as well as a free beer on their birthday for every year they are a bondholder.
