Beer Day Britain returns on Monday, 15th June, but this year we’ll be raising a glass to our national drink at home, rather than in the pub.
All the same, pub operators and brewers are being urged to use the occasion to connect with their customers, some of whom they may not have seen for a while.
Organiser, beer sommelier Jane Peyton, wants businesses to host online events, such as pub quizzes, beer and food matching, or to create a virtual pub.
And. of course, make space for the national ‘Cheers to Beer’ at 7pm.
Jane said: “We cannot have the usual party in the pub this year for Beer Day Britain, but we can still meet online to celebrate our national drink, and never has it been more important to unite with a drink and say ‘Cheers to Beer’.”