Alcohol-free Shorebreak hazy pale ale has overtaken Helles Beach Cornish Lager (4.4% ABV) to become Firebrand’s biggest selling beer. Over the past 12 months, Shorebreak has accounted for 23.9% of Firebrand’s total sales, making it the brewery’s number one beer across all channels. The growth is particularly pronounced online, where Shorebreak sales have increased by … Continue reading Alcohol-free pale becomes brewer’s best seller