Harrogate Beer Week is back for a fourth year, from 16th to 22nd September, thanks to another term of support from Harrogate Business Improvement District (BID). It’s a week-long, town-wide celebration of Harrogate’s craft beer, brewing heritage, and beer culture in the local community.
The week will celebrate the quality of Harrogate’s social scene and night-time economy, offering a programme of special events, offers, and promotions hosted at bars, brewery taps, and eateries across Harrogate.
It’s not a traditional beer festival and is intended to bring something new to the town, disrupting the norms of the perceived ‘brand Harrogate’ and embracing a new perspective on what the town has to offer.
On the programme for 2024 are:
- free beer tastings
- tap takeovers – including a Verdant 10th anniversary party
- live music events
- pub quizzes
- an Oktoberfest celebration
- bring-your-own vinyl sessions
- craft events
- folk nights
- special discounts
- and even a North v South beer-off, with even more still to be announced.
The Harrogate Beer Week campaign will be delivered by local beer and pubs champion and marketing specialist Rachel Auty. Rachel has worked with some of the UK’s leading craft breweries, journalists, and influencers, and she is a director on the board of the British Guild of Beer Writers.
“Harrogate Beer Week puts a spotlight on our fantastic beer scene, and I’m really proud to lead this project, to support and celebrate my hometown,” said Rachel.
“There’s more to Harrogate than tearooms and flower shows, and this event aims to bring a completely different perspective and appeal to a new demographic.
“I’d love all our local pubs, bars, taprooms, and bottle shops to use Harrogate Beer Week to really show what they can do, and I’d love to see more people discover what a brilliant beer town Harrogate really is.”
The full programme will be published online on Friday, 29th August. In the meantime, you can find out more about Harrogate Beer Week here.
