T&R Theakston is celebrating exports success after seeing international demand for its products rise by 150% over the last 12 months.
T&R Theakston chairman Simon Theakston
This increase, spearheaded by the relaunch of the brewery’s iconic Old Peculier in the USA with Iron Horse Beverage last year, has also seen the brewery ship growing quantities to countries including Taiwan, Hong Kong, Australia, New Zealand, Italy Sweden, Canada and Poland.
“Yorkshire Day feels the perfect time to take stock, reflect, and most importantly celebrate the international success we’ve experienced over the last 12 months,” said T&R Theakston chairman Simon Theakston yesterday.
“As a family-run business, we’re proud to know people enjoy our product not only in our heartland in the North, but across the country, and beyond. With fans of our beers all over the world, we have the opportunity to not only supply them but also be ambassadors for our home county of Yorkshire.
“This ability to showcase the fruits of the land, including finest quality barley from local farms, is an honour not lost on any of us here at the brewery.”
He added: “The demand we’ve seen, in particular from the USA, since our relaunch to the market last year has been fantastic. Interest from new territories, some as far afield as Taiwan and others more local such as the Channel Islands, is also really encouraging.
“We are planning to continue this growth, which is a credit not just to the brewing team for creating such consistently high-quality beer, but also the worldwide reputation for British-brewed beer.
“Perhaps the most interesting international destination we’ve sent our beer to is Mexico, where Theakston Old Peculier is establishing a fast-growing following.”
Neon Raptor has created a blood orange version of its Fort Lauderdale Orange Sour IPA (5.2% ABV). “It’s like a gnawing on a bag of oranges in summer with a congregation of alligators!” says the brewer.
Juicy passionfruit and candied lime complement each other in Track’s latest IPA, Never Breaking (6.5% ABV). Freestyle Hops’ Kohia Nelson SubZero Hop Kief amplifies the already large flavours. Also new from Track are: Dreaming Of…Citra (7% ABV), the latest in the double-dry-hopped IPA series; Tuya, a 3% ABV table beer hopped with Citra and Mosaic; and alcohol-free pale ale Sonoma, again hopped with Citra and Mosaic.