The Steel Keg Association is to be an official partner of World Refill Day, a global day of action to accelerate the transition away from single-use containers.

Steel keg

This comes through a new global sponsorship with City to Sea, the environmental not-for-profit behind World Refill Day

Steel kegs’ reusability enables the elimination of 10 billion single-use cans, bottles, and plastic kegs in the US and UK alone, and their long life span (more than 30 years) is unmatched in the beverage industry, says the Steel Keg Association.

“I want to raise a glass to the Steel Keg Association, who are the champions of the most environmental way to drink beer — through a reusable keg,” said Natalie Fee, award-winning environmentalist and founder of City to Sea.

As an environmental charity and social enterprise behind the award-winning Refill Campaign, City to Sea has saved 100 million pieces of plastic from entering the waste stream. The non-profit is on a mission to stop plastic pollution at source and make it easier for everyone to live with less waste. 

“Enjoying a beer in a reusable glass poured directly from a reusable keg or cask is not only delicious but it’s also proven to be the most environmentally friendly way to enjoy a tipple,” said Natalie. “This original reuse system is proven to be efficient, effective, and affordable, and it completely eradicates the need for single-use packaging.”