In October, brewing industry supplier Brewers Direct joined the Loughran family. Now the combined business is partnering with OneCircle to distribute KeyKegs to brewers.
James Loughran (left), managing director of Loughran Brewers Select, with commercial and marketing director Will Avery
The Loughran family is already an established KeyKeg reseller in Ireland. It has now added KeyKegs to its UK offering.
“We’ve been fortunate enough to have been working with KeyKeg through Loughran Brewing Stores in Ireland for several years now, and we couldn’t ask for a better partner,” said commercial and marketing director, Will Avery. “KeyKeg’s customer service and the technical support they offer to breweries is second to none.
“When we started our journey with Loughran Brewers Select in the UK, we made a pledge to UK brewers to deliver them the very best ingredients and supplies from the best suppliers and producers in the world.
“KeyKeg is the global industry gold standard in sustainable, circular, lightweight kegs, so to be able to partner with them is a great fulfilment of our promise to our customers. Through KeyKeg, we’re looking forward to continuing to deliver our absolute commitment to quality beer and incredible customer service.”
