A new subscription-based beer business is targeting those drinkers with a love of IPAs. There’s an opportunity to both enjoy brews and invest in the company.
Each subscriber to Standard Brew Co will receive shares in the business and become a co-owner, while enjoying regular new beers.
Each month, Standard Brew Co will be creating a different small-batch IPA, from session beers to big triple IPAs, and everything in between.
For £20 pcm, drinkers will receive a six-pack of tank-fresh IPA, straight from the brewery. For a limited time, the first month of the subscription is free. Standard Brew Co guarantees that no two brews will be the same.
The business has been founded by IPA lover Milo Oddi, who has more than ten years experience in the hospitality and beer industries. It all started in Milo’s kitchen in North West London, where he made IPAs for flatmates and friends. Although Milo has since expanded production, the recipes still have the essence of those early days: hoppy, fun IPAs.
New IPAs to discover
Milo said: “It has always been about sharing. Whether that be sharing the beer at garden parties, taking it to friends’ dinners, or even gifting it as presents.
“That’s why I wanted to make Standard Brew Co UK’s first customer-owned IPA-specialist brewery. What better way to share the experience than to award shares and a new IPA to discover every month?”
First in the range is Standard Brew Co IPA #003, the company’s third IPA and the first of the subscription beers. It’s a limited small batch. There are just 1,500 litres, and once it’s gone, it’s gone.
Made with barley, wheat, and oats, it is hopped with Citra Cyro and Mosaic, with Verdant yeast. It’s a double header of citrus and tropical juice, with a hint of pine, brought together by a smooth oaty malt bill and the sweet, balanced Verdant yeast.
• To find out more and join the Standard Brew Co community, visit standardbrew.co/
