Beer wholesaler James Clay has announced a partnership with renowned American brewery Cigar City Brewing (CCB), distributing its ale and lager offerings. These include the award-winning Jai Alai IPA.
As one of the fastest growing brands in the United States, CCB boasts the best-selling craft six-pack can in the US with its Jai Alai IPA, and also has other year-round and seasonal brews to bolster the overall offering.
National and international awards and accolades have garnered attention for the brewery since its inception in 2009, making the team at James Clay confident the drinks will be popular with a UK audience.
Kegs and 12-ounce cans of Jai Alai IPA, Invasion Tropical Pale Ale, Maduro Brown Ale, Florida Cracker Belgian-style White Ale, and its newest year-round offering, Guayabera Citra Pale Ale, will be available across the UK as of November 2019.
Matthew Eyre, head of sales at James Clay, said: “Cigar City is a shining beacon in the global beer scene, epitomising the energy, creativity and quality that the US craft beer scene provides.
“We are taking great care to ensure UK beer lovers can appreciate Cigar City’s phenomenal Jai Alai IPA in perfect condition, through a cold shipping and storage chain.”
Neil Callaghan, of Cigar City Brewing, added: “We’re thrilled to bring our Florida-inspired beers to the craft beer lovers of the UK. British beer has always found a wonderful balance between innovation and tradition, and we’ve been inspired by the British beer community since our inception.
“After collaborating with some fantastic breweries in the UK and participating in UK beer festivals for years, we’re finally able to deliver Cigar City Brewing’s dynamic beers to Britons full-time, thanks to the help of the team at James Clay. Nobody knows the UK beer market better than them, so we know we’re in good hands.”
