Norfolk retailer Beers of Europe has announced a charity project in tribute to Anthony Bowen, an iconic busker in King’s Lynn, who died recently.

Limited edition beers, made by Norfolk Brewhouse, feature Anthony on the label, with 100% of the profits from the project going to local charity Lavender Hill Mob Theatre Company (LHMTC) in the busker’s memory.

Beers of EuropeThe theatre company was chosen as the recipient of the funds due to its contribution to the local arts and entertainment scene and, more importantly, its values. LHMTC is an inclusive theatre company, meaning that people of all ages and abilities are welcome to join. Many members, some of whom have learning and/or behavioural difficulties, are initially shy and withdrawn, but inclusion in LHMTC, in a safe environment, allows them to participate and show the very best of themselves.

Beers of Europe and the Norfolk Brewhouse could think of no better charity to benefit from the donation and feel it is a good reflection of what Anthony meant to west Norfolk and the surrounding area. Both companies hope that Anthony Bowen would have been pleased and happy with LHMTC receiving the donation.

Beers of Europe director, Jason Clark, said: “Anthony was a big part of the community and King’s Lynn will be all the poorer without him. As a part of that community, we felt it was only appropriate to do something to celebrate his life, and what better way than to raise a glass in his honour and donate some money to a good cause.”

Three beers have been brewed and bottled by Norfolk Brewhouse and labelled in tribute by Beers of Europe. They are a ruby, an amber and a golden ale. The initial target for the charity project is to sell a minimum of 1,000 bottles of the beer, which would raise a significant amount, as well as uniting the community in remembrance for Anthony.

The beers are now on sale at Beers of Europe’s shop in Setchey, just outside King’s Lynn, or they can be purchased via www.beersofeurope.co.uk