The marketing team at BrewDog has decided that the best way to promote its new video on demand network is via a parody porn website.
The BrewDog Network will offer a broad range of beer, food, travel and entertainment shows, with hundreds of hours of fresh content available from day one. New content will be added weekly, with a new series premier every quarter. The subscription will cost £4.99 per month.
BrewDog co-founders James Watt and Martin Dickie will unveil The BrewDog Show, a new brewing travelogue that will appeal to fans of their previous series, Brew Dogs.
This will be accompanied by 13 other original series, including Zane Lamprey’s Four Sheets — a comedic highlight reel of drinks culture around the world — and comedy game show Are You Smarter than a Drunk Person? hosted by Parks & Recreation’s Alison Becker.
Rounding out the content offering will be a range of drinks-related acquisitions, including William Shatner’s Brown Bag Wine Tasting.
